Blog 1
BMW and Honda on Facebook
Honda
brand
Deshuai Yan
I analyze brand is Honda on Facebook. Honda has posts weekly. Honda
not always uses 50/50 rules. Honda has many posts, the content:
l Promotion to attract customers,
l Some industries related events like Honda Sports Award
l Honda also posts some images such as new car.
Honda also use keyword sentence on their
posts like Collegiate Women Sports Awards
and Innovation, imagination, and the pickup
have come together.
Honda
has a most successful post is Honda is a longtime supporter for Collegiate
Women Sport Awards. This post has 1310 likes and video played for four hundred
thousand times and 224 comments and 161 shares. I think the reason why this
posts is successful because Honda focus on public relationship. Honda wants
have good public relationship and give customers good impression. Honda
official webpage on Facebook has 4213762 likes.
.
BMW Brand
Another brand is BMW on Facebook. BMW have posts daily. BMW often use
50/50 rules. BMW posts content:
l promotion for a new car
l Some images
l Industry related events
Sheer
Driving Pleasure is the key sentence in BMW.
BMW has a most successful post in Facebook Five Reasons to be successful. This
post has 4717 likes and 326 shares and video played for 97 thousand times. I
think the reason why this post is successful because the content is about BMW
develop new car M2. Many customers like M2. BMW has 194550140 likes.
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