Sunday, November 6, 2016

BMW and Honda on Facebook blog 1 deshuai yan


    Blog 1

                      BMW and Honda on Facebook

                               Honda brand

                           Deshuai Yan

I analyze brand is Honda on Facebook. Honda has posts weekly. Honda not always uses 50/50 rules. Honda has many posts, the content:

l  Promotion to attract customers,

l  Some industries related events like Honda Sports Award

l  Honda also posts some images such as new car.

Honda also use keyword sentence on their posts like Collegiate Women Sports Awards and Innovation, imagination, and the pickup have come together.

Honda has a most successful post is Honda is a longtime supporter for Collegiate Women Sport Awards. This post has 1310 likes and video played for four hundred thousand times and 224 comments and 161 shares. I think the reason why this posts is successful because Honda focus on public relationship. Honda wants have good public relationship and give customers good impression. Honda official webpage on Facebook has 4213762 likes.

.

 

                       BMW Brand    

           Another brand is BMW on Facebook. BMW have posts daily. BMW often use 50/50 rules. BMW posts content:

l  promotion for a new car

l  Some images

l  Industry related events        

Sheer Driving Pleasure is the key sentence in BMW. BMW has a most successful post in Facebook Five Reasons to be successful. This post has 4717 likes and 326 shares and video played for 97 thousand times. I think the reason why this post is successful because the content is about BMW develop new car M2. Many customers like M2. BMW has 194550140 likes.

No comments:

Post a Comment